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Senior living sales and marketing have become far more complex, creating fresh challenges for meeting demand-generation goals. From multifaceted pricing and contract structures to prospective residents seeking new…
Countless studies show that social interaction benefits seniors’ mental and physical health, while loneliness harms both. Humans are naturally social, and companionship and connection remain important throughout life.…
When planning for retirement, choosing the right place to live is a central decision. Many factors matter—proximity to family, climate, and the kind of community you prefer—but cost…
For decades, Americans have generally lived longer lives thanks to advances in medicine, nutrition, and public health. Although the COVID-19 pandemic caused a temporary decline in life expectancy,…
The coronavirus (COVID-19) is understandably on everyone’s mind right now. As confirmed cases rise and businesses and schools close, concern is growing—and with good reason. Last week I…
This week I read about human motivation and decision-making. I’m not a psychologist, but I found it interesting to consider what prompts people to move to a continuing…
The demand for home health care services in the United States is rising quickly, driven by several demographic and social trends. One major factor is the aging of…
A major factor in deciding to move into a continuing care retirement community (CCRC), also called a life plan community, is security. Residents make a significant financial and…
Spring brings graduation season and a growing trend: more older adults returning to school. The National Center for Education Statistics projects that by 2020 nearly half of college…
Deciding to move into a continuing care retirement community (CCRC), also known as a life plan community, is a major life choice that requires careful research and planning.…
